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THE SOUTH BANK SPARKLES DURING BUSY WINTER PERIOD

Advertised within PERFECT HOMES Magazine..

Regarded as the busiest period of the year for retailers, winter is also fast-becoming a popular time for property buyers to find their perfect home.

Christmas is a time when families have more spare time and get together to make property decisions, resulting in record levels of traffic on property websites. Rightmove reported a 195 per cent increase in web traffic during the festive period in 2015, whilst it also recorded a peak of 3.2million site visits between Christmas Day and New Year in 2016. With festivities taking over many parts of London, the South Bank perfectly captures the capital’s enchanting winter atmosphere. Belvedere Gardens, the latest phase at Southbank Place, is ideally located for some of London’s finest scenery and winter activities, with two and three-bedroom apartments available from £2.145m.

The South Bank has become a hive of activity for the festive period as “Wintertime”, the Southbank Centre’s annual programme, gets into full swing. Running until 4th January 2018, the winter line-up includes a Christmas market with an array of festive treats, gifts and street food, as well as an extensive series of events for all the family. During its eight-week course events on offer include; Finnish rooftop saunas, private snow globe dining, London Philharmonic Orchestra performances, Tango workshops and even choral performances accompanied by instruments carved from ice.

Perfectly positioned, Belvedere Gardens is a short walk to the bustling Southbank Centre, the London Eye as well as the famous festive skating rink at Somerset House. Certain apartments within the development also provide a box office view of the Southbank’s New Year’s Eve firework show, London’s world-famous display which marks the arrival of the new year.

Richard Oakes, Sales & Marketing Director, Europe, Qatari Diar Real Estate Investment Company said; “The illumination of the London Eye, yearly fireworks display and fantastic array of nearby Christmas events provide a fantastic opportunity to show off the development at this time of year. We also find that typically, buyers looking over this period and the beginning of the New Year are serious and committed to transacting, which combined with the magical scenery, makes for a much swifter sales process.”

The South Bank isn’t only a star attraction at Christmas. Recording over 22 million visitors each year, the South Bank is one of London’s most popular tourist destinations. This figure is set to increase further upon the completion of Southbank Place, which will provide a diverse mix of residential, commercial and retail units, as well as a brand-new entrance into Waterloo station. In total, there will be 48,000 sq. ft. of shops, restaurants and bars, as well as 530,000 sq. ft. of office space, occupying seven innovatively-designed buildings, set around a prominent piazza and collection of public squares.

The apartments at feature open-plan kitchen/dining areas, equipped with Miele appliances, touch control cabinetry, polished stone worktops and a breakfast bar leading onto the living space, with floor-to-ceiling windows. The spacious bedrooms feature en-suite bathrooms with a full-size bath, walk-in rain shower and bespoke cabinetry. Master bedrooms have opulent walk-in wardrobes, with guest bedrooms featuring full-height wardrobe units.

The wider development also includes an 18,000 sq. ft. residents-only health & fitness facility, designed in the style of a five-star hotel spa by interior specialists; Goddard Littlefair, which will include steam and sauna rooms, gymnasium, 25-metre swimming pool, treatment rooms, wet room and individual exercise rooms. Owners at Belvedere Gardens will also have access to an exclusive 1,700 sq. ft. health club, private screening room, residents’ lounge and an opulent outdoor terrace, providing an intimate space for festive gatherings and cheerful drinks parties.

For further information on Southbank Place or to book an appointment in the marketing suite visit www.southbank-place.com or call 0207 001 3600.


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