SIHH 2018 H. Moser Venturer Concept Blue LagooN
Following on from the Cosmic Green dial, the Schaffhausen factory introduces H. Moser Venturer Concept Blue Lagoon with a dial that looks like a turquoise turquoise water. The H. Moser Venturer Blue Lagoon Concept is the perfect showcase for this new expression of the smoky dial, if it is not immediately obvious, it takes its namesake from its vibrant color.
This new novelty SIHH 2018 is also the first time that H. Moser & Cie. A concept version of its Venturer case with 39 mm diameter offers. Without logo and indices, the effect is subtle, but undeniably captivating and simply unmistakable, even without a logo or brand image.
The H. Moser Concept has one of the most iconic collections for the Schaffhausen brand. For SIHH 2018 H. Moser Venturer Concept Blue Lagoon was revitalized and rejuvenated with a hint of almost luminous turquoise. The Concept Blue Lagoon by H. Moser Venturer is characterized by the bare fumé dials and stands for the purist philosophy of the house and the unwavering belief that a clock without markers and logos must be properly recognizable as the exact house. Ironically, the whole idea of the smoky or fumé dial began not relying on marketing tricks, and so ironically, the marketing trick by the deplorable development of the H. Moser Swiss Icons was forced to forget all the marketing materials and to delete references to the novelty SIHH 2018.
That said, the turquoise H. Moser Venturer Concept Blue Lagoon color joins the family of already iconic Funky Blue, Cosmic Green and Purple Haze fumé dial Concept models with the classic Venturer case. Some might argue that H. Moser & Cie is fast becoming one of the most provocative modern watchmakers but the fact is, beyond the slick marketing gimmicks lies a real respect for classic elegance and refinement. H. Moser & Cie. creates watches that follow the rules of Haute Horlogerie; yet despite the classic appeal of the SIHH 2018 H. Moser Venturer Concept Blue Lagoon, it isn’t your grandfather’s dress watch.
